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Where do I Find More Customers?

  • danielkatz919
  • Jan 28, 2015
  • 1 min read

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Knowing the profile of buyers and sellers in our market can be of great help to develop a business plan. Additionally, it can help us pinpoint where to focus our marketing strategies and advertising dollars. The Florida Association of Realtor released last week the typical profile of buyers and sellers in the beautiful Sunshine State (I have included a copy at the end of this post). Understanding this article and knowing how to translate its content into our practical world can yield great deal of new business. For instance:

  • The typical buyer was 54-years-old; the typical first-time buyer was 33; and the typical repeat buyer was 59 - AARP Ads Anybody?

  • The typical seller lived in their home for 11 years - IMAPP Anybody? Click here to get detailed instructions on how to get the owners addresses using IMAPP for this particular piece of information.

The article is full (REALLY FULL) of amazingly valuable information, I recommend reading it to get your thinking juices moving and come up with ideas to increase your business. Here is the copy of the article.

Click HERE to read the entire Newsletter!

 
 
 
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